Vibrant Dog

‘Biotics, Superzoo, Healthy Toys, and more!

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by

Joshua Whitley
in
The Las Vegas bird rescue team was out in force!

Hello Pet Lovers,

Joshua Whitley from Vibrant Dog wishing everyone a wonderful end to their summer!|

The crescendo of the Vibrant Dog season was Superzoo in Las Vegas, which is the largest pet trade show event in North America.  

330,000 square feet of food, supplements, toys, kennels, aquariums, grooming supplies,“smart” litter boxes, bird cages, livestock supplies, webcam-birdfeeders, and more.

Everything you can conceive of and several items that, not too long ago, were inconceivable.

A Belgian Malinois and a poodle sit atop the Lucy brand pet food table at Superzoo 2024. The poodle, a contestant in the dog grooming contest, wears a baseball hat and her coat is dyed every color of the rainbow, and a few more.
A service dog and a grooming competitor are showing off their good behavior at the Lucy Pet Foods display.

Three trends worth noting are……

HEALTHY FOODS

Pets experience many of the same chronic health issues as their human owners, which can sometimes be substantially improved by incorporating nutrient dense foods and appropriate supplements.

Companies like Carna4 are responding to consumer demand by incorporating human grade foods and supplements into pet products.

Vibrant Dog is proud to include it’s human-grade, USDA organic certified CBD tincture in this category.

‘BIOTICS

Also included in the human-grade trends are sophisticated formulations of ‘botics, which include:

Pre-biotics – High fiber foods that feed the “good” bacteria in the colon.

Pro-biotics – Live microbes (e.g. bacteria and yeast), which colonize the prebiotic fibers and promote gut health.

Post-biotics – By-products of microbial life that promote gut health.

“Healthy post-biotics include nutrients such as vitamins B and K, amino acids, and substances called antimicrobial peptides that help to slow down the growth of harmful bacteria. Other post-biotic substances called short-chain fatty acids help healthy bacteria flourish.”

Syn-biotics – A combination of pre-biotics and pro-biotics combined into a single product.

The picture shows a dog product called Teef, that is made to improve the oral microbiome of dogs. It combines a prebiotic, an amino acid, vitamins, and sodium bicarbonate to keep your dogs mouth healthy.
Teef is a “Syn-Biotic” made from human grade ingredients.

https://teefhealth.com/

The pet industry may, in fact, be ahead of the human health industry with “gut health” trends.

This includes not only ‘biotics, but healthy,convenient products incorporating functional foods like bone broth and medicinal mushrooms.

HEALTHY TOYS

In addition to healthy food, healthy toys made from natural rubber are trending, as are toys designed to encourage owners to interact with their dogs.  

“At it’s heart, N-GAGE is an effort to promote well being, mindfulness and, well, at the end of the day we want to inspire you and your dog to have more fun, together.”

New-school iterations of classics toys like balls-on-ropes, tugs, and boomerangs are made with premium materials, and designed for a safe, durable,and FUN dog toy.

Each month Vibrant Dog raffles off a bottle of human grade CBD tincture to a lucky winner.

In exchange for signing up for the monthly newsletter (Vibrant Dog will never share your email address with outside parties), you get a chance to win a free bottle of tincture.

The whole process is run using a WordPress plugin called Rafflepress, and a winner is selected randomly at the end of the contest.

Here is the link to this month’s CBD tincture raffle:

https://vibrant.dog/raffles/monthly-raffle/

Closing things out are pictures of some the dogs competing in the Superzoo 2024 grooming contest, for a first place purse of $10,000, as well as some interesting new pet products.

Cheers.

You can now keep pet jellyfish.